LevelUp 2026 Announcements: Every New HighLevel Feature (Live Updates)

Short answer: HighLevel revealed its new features and its 2027 product roadmap on stage at LevelUp Day, Tuesday October 27, 2026, in Dallas. HighLevel said ahead of the event that it would unveil more than 300 features and updates. This page lists each announcement as HighLevel publishes the official details, with what it does, who it is for, whether it costs extra, and when it ships. We update it several times a day through the end of the conference.

Last updated: October 27, 2026, 12:15 PM Central.

Latest announcements

HighLevel's co-founders presented the roadmap at LevelUp Day this morning (10:30 to 11:45 AM Central). The event is in person only with no public livestream, so we only list an announcement here once HighLevel or a verifiable on-site source has published it. Nothing below is guessed from rumors. Expect the first official recap from HighLevel later today; we will add each item with a short explainer and a link to our full guide when one is warranted.

LevelUp 2026 at a glance

• Where and when: Hilton Anatole, Dallas, October 26-29, 2026, with a sold-out Encore Day on October 30.
• Tuesday, October 27: opening keynote, then LevelUp Day, which HighLevel says "brings the roadmap reveal," followed by a co-founder Q&A.
• Wednesday, October 28: keynotes, product deep dives, breakouts and the HighLevel Awards Gala.
• Thursday, October 29: final keynotes and the wrap-up.
• Recordings: main stage sessions are recorded and included with the Encore Day upgrade; General Admission and VIP tickets do not include them.

For the event background, ticket types and speakers, see our LevelUp 2026 conference guide and the LevelUp 2026 event page.

What HighLevel shipped in the weeks before LevelUp

Several features landed in October, just before the conference. These are live or rolling out now, so they are worth checking in your account regardless of what was announced on stage:

• SEO and AEO tab for websites and funnels (official): a schema dashboard with a coverage rating, flags for missing or outdated schema, and AI schema generation for many pages at once. How to use the SEO and AEO tab.
• AI Studio checkout upgrades (official): configurable checkout fields, a two-step checkout that saves the buyer as a contact before payment, and a full order summary afterwards. How two-step checkout works.
• Voice AI on Gemini 3.8 Live (reported): speech-to-speech agents can use Google's newer live model. Google is retiring the older preview model on November 17, 2026, and roundups report HighLevel moving agents over in early November. What to test before the switch.
• Call tracking (reported): number pool calls can ring several team members at once, and Facebook ad calls now report as Facebook Paid.
• WhatsApp (reported): a rebuilt template builder with a live phone preview, per-contact media, and limited-time-offer templates with a countdown and discount code.
• Agency tools (reported): turn features on or off across many sub-accounts at once, with a change history.

"Official" means the item is on HighLevel's own changelog; "reported" means it comes from release roundups, so confirm it in your account before relying on it.

What to do when new features land

New HighLevel features usually reach accounts in stages: some go live the same day, many start in Labs or a private beta, and some arrive months later. At LevelUp 2025, for example, the AI website builder and the advanced workflow builder were announced as Labs features and the Mac desktop app as a private beta. A few rules keep a launch week from breaking a working account:

• Test in a sandbox sub-account first. Turn a new feature on where no real customers will get a text or email from it.
• Check the billing model. AI features are increasingly charged by usage. Our guide to AI Studio usage pricing shows how to read the rebilling settings before your clients see a surprise.
• Re-test what already works. Model and builder changes can shift how an existing Voice AI agent or workflow behaves, even if you changed nothing.
• Pick two or three features, not thirty. The ones that shorten lead response time or recover lost revenue pay for themselves first.

If you want a second pair of eyes on which announcements matter for your account, our GoHighLevel account audit is a fixed $497 and ends with a plain list of what to switch on and what to leave alone. You can also book a free 30-minute discovery call at meet.yotomations.com.

Update log

• October 27, 12:15 PM Central: page created ahead of HighLevel's official LevelUp Day recap; pre-LevelUp October releases listed.

Yaakov (Koby) Oranski, Founder and CEO of Yotomations

Certified GoHighLevel Admin and Partner. Koby designs CRM migrations, two-way integrations, billing systems and AI agents for service businesses, and writes from the engagements described on this site.

Published 2026-10-27