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HighLevel's Field Services (private beta) adds requests, multi-visit jobs, routes, service areas, invoices and a crew app for home service businesses.
Learn moreLevelUp 2027 tickets: what do they cost and is the Dallas trip worth it?
HighLevel's LevelUp 2027 conference runs October 25 to 28, 2027 in Dallas. Tickets are on sale at $597 and $1,697, with limited availability.
Short answer: LevelUp 2027 is HighLevel's in-person conference, held October 25 to 28, 2027 at the Hilton Anatole in Dallas, Texas, and tickets are on sale now. HighLevel's ticket page lists General Admission at $597 and the VIP Pass at $1,697, calls these the lowest prices of the year and marks both as limited availability. This is time-sensitive: HighLevel reserves the right to adjust ticket sales, so prices and availability can change. The announcement we have does not list daily start times, so check the ticket page for the schedule.
What LevelUp 2027 is and what attendees get
LevelUp is HighLevel's own conference. The 2027 edition is aimed at agency owners, SaaS founders and business owners building with HighLevel, and it runs October 25 to 28, 2027 in Dallas.
The announcement lists three things attendees get:
- Keynotes from marketing leaders and AI innovators
- LevelUp Day feature reveals, live from HighLevel's co-founders
- Breakouts, panels and networking with other HighLevel users
That is the full list we were given. We have no speaker names and no session schedule, so we are not going to guess at either. For the 2026 edition, see our write-up of LevelUp 2026 in Dallas, which ran October 26 to 29, 2026.
What do LevelUp 2027 tickets cost?
| Ticket | Listed price | Availability |
|---|---|---|
| General Admission | $597 | Limited |
| VIP Pass | $1,697 | Limited |
HighLevel describes these as the lowest prices of the year, which reads as a note that prices may change later. We have not seen what the VIP Pass adds over General Admission, so read the ticket page before you choose. Plan travel and a hotel as your own costs unless the ticket page says otherwise.
Who should go, and who should skip it
Go if you run a business or an agency on HighLevel and want to hear the co-founders reveal features as they happen. Go if you want to sit in a room with other HighLevel users and compare notes on what is working. Agency founders and SaaS founders will probably get the most from the networking, since they are the people HighLevel names first.
Skip it if you have not tried HighLevel yet. A free trial and our post on what GoHighLevel is will teach you more per dollar than a conference ticket. Skip it too if you want hands-on help with a broken workflow, because a keynote will not open your account and fix it. And skip it if a trip to Dallas in late October 2027 is not realistic.
If you only want the feature list, we write up HighLevel announcements as they happen, as we did in our LevelUp 2026 announcements post. We do not know yet whether the 2027 event will have a free stream. Our post on the 2026 LevelUp Day stream shows how that event was followed remotely.
How to buy a ticket
- Open HighLevel's LevelUp ticket page.
- Choose General Admission at $597 or the VIP Pass at $1,697.
- Complete the purchase. A ticket is required for entry.
- Watch for any extra registration steps. HighLevel says additional registration may be required to access software.
- Book your own travel and hotel for October 25 to 28, 2027.
If you do not have a HighLevel account yet and sign up through one of our links, you get 5% off every Yotomations project, with no cap. The details are on our signup bonus page. Because HighLevel can alter or adjust ticket sales at its discretion, confirm the current price and availability on the ticket page on the day you buy.
How a conference connects to running GoHighLevel well
A feature reveal is only worth something if your account can take it. We have inherited a GoHighLevel account with 160 workflows, 242 tags and six pipelines, and nobody could say which of them still did anything. Adding a new AI feature on top of that is how you get the wrong message sent to the wrong person.
So the useful habit is the one after the conference: write down the two or three things you saw that fit your business, then test each one in a copy or a quiet sub-account before it touches live leads. Our guide to rolling out snapshot updates across sub-accounts covers that for agencies. For a single business, the same rule applies: change one workflow, check it, then move on.
Plenty of owners come home from an event with a list of ideas and no time to build them. That is a build problem, not a knowledge problem, and it is what our GoHighLevel automation service exists for.
What we would do first
Before you spend on a ticket, we would find out what is already in your account. Run our GoHighLevel health check, or have us do a full review with the GoHighLevel account audit, starting at $497. You get a plain list of what is live, what is dead and what is risky. Then you will know which of the new ideas from Dallas your account is actually ready for.
Yaakov (Koby) Oranski, Founder and CEO of Yotomations
Certified GoHighLevel Admin and Partner. Koby designs CRM migrations, two-way integrations, billing systems and AI agents for service businesses, and writes from the engagements described on this site.
Frequently asked
How much are LevelUp 2027 tickets?
HighLevel's ticket page lists General Admission at $597 and the VIP Pass at $1,697. HighLevel describes these as the lowest prices of the year and marks both as limited availability. Check the ticket page for the current price before you buy.
When and where is LevelUp 2027?
LevelUp 2027 is held October 25 to 28, 2027 at the Hilton Anatole in Dallas, Texas. It is an in-person conference. The announcement we have does not list daily start times.
Do I need a ticket to attend LevelUp 2027?
Yes. A ticket purchase is required for entry. HighLevel also says additional registration may be required to access software, so read the registration steps after you buy.
Is LevelUp 2027 worth it for a small service business?
It depends on how much of your business already runs in HighLevel. If you want to see feature reveals live and meet other users, it can fit. If your account is messy or you are not on HighLevel yet, fixing that first usually pays back sooner than a trip.
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